Senior expertise, exactly when you need it.
Our On-Demand Talent practice gives sports organisations rapid access to a curated collective of senior operators and high-performance specialists — proven leaders who can step in by the day, the week, or the project to deliver impact when and where it’s needed most.
Whether you need a hands-on Commercial Director through a rights cycle, a Performance specialist to audit your medical department, or a CRM lead to deliver a platform build, we’ll match you with the right operator in days, not months.
A curated collective of elite talent
Built over a decade of relationships across sports business and high performance, our On-Demand collective brings together former C-suite executives, specialist project leaders and elite performance experts — all rigorously vetted, all available on flexible terms.
We’ve curated the people you’d want to hire permanently, and made them available for the moments you need them most.
COGNITIVE DIVERSITY BY DESIGN
The best ideas rarely come from a single industry. Sport is increasingly competing for fans, talent and revenue with the world’s most sophisticated consumer brands, media businesses and technology platforms — so when the brief calls for it, our collective brings the very best talent from outside sport too.
Sports expertise where it matters. Fresh thinking from adjacent sectors when it counts. That’s the On-Demand difference.
Alongside our deep bench of sports operators, the collective includes proven leaders from:
FMCG and consumer brands More
for brand building, loyalty, CRM and consumer insight
Media, broadcast and entertainment More
for content strategy, OTT, audience growth and rights monetisation
Retail and e-commerce More
for direct-to-consumer, merchandise, ticketing and digital storefronts
Hospitality and live events More
for venue operations, premium experiences and matchday delivery
Technology and SaaS More
for platform builds, product, data infrastructure and digital transformation
Strategy and management consulting More
for feasibility studies, organisational design and transformation programmes
Healthcare and elite performance environments More
for medical leadership, performance science and human performance
A TRUSTED PARTNER FOR PRIVATE EQUITY IN SPORT
Private equity, sovereign wealth and institutional capital are reshaping the sports industry — and the operating playbook is being rewritten in real time. Our On-Demand collective gives investors and their portfolio companies the senior expertise to move fast, make smart calls and protect value at every stage of the deal lifecycle.
Pre-deal
- Commercial and operational due diligence
- Performance, medical and football operations diligence
- Management team assessment and benchmarking
- Market sizing, feasibility and value-creation planning
Deal and transition
- Day-one interim leadership across CEO, CFO, COO and Commercial
- 100-day plan design and execution
- Stakeholder, fan and governing body engagement
- Cultural integration and organisational design
Post-deal value creation
- Permanent leadership search underpinned by interim cover
- Fractional C-suite support to accelerate growth initiatives
- Specialist project leadership for transformation programmes
- Ongoing talent strategy as the portfolio scales
BRIDGING THE LEADERSHIP GAP
Senior leaders rarely leave at convenient moments. Notice periods stretch, executive searches take time, and the gap between a departure and a permanent appointment can be six, nine or even twelve months.
Our On-Demand Talent practice keeps the wheels turning. We deploy proven operators to lead the function, steady the team and protect momentum during the transition — buying you the time to run a thorough permanent search without the pressure of a vacancy.
It’s a service we often run in parallel with our Executive Search practice, giving you confidence that the day-to-day is in safe hands while the long-term hire is made properly.
EXAMPLES OF WHEN OUR CLIENTS USE ON-DEMAND TALENT
The list below is illustrative, not exhaustive — if you need senior expertise to solve a problem, deliver a project or cover a transition, the chances are we’ve done it before.
Sports Business
- CRM and ticketing platform builds and rollouts
- Stadium feasibility studies and major venue projects
- Strategic workforce planning and organisational design
- Commercial restructures and rights cycle preparation
- Digital transformation and content strategy
- Interim cover for senior leadership transitions
- M&A, due diligence and post-deal integration
- Private equity portfolio support and value creation
Sports High-Performance
- Audits of medical, performance and sports science departments
- Additional capacity through key competition windows
- Transfer window and recruitment support for football clubs
- Academy and pathway reviews
- Performance analytics and data infrastructure projects
- Interim Director of Football, Performance or Medicine cover
- Tournament and major event preparation
THREE WAYS TO ENGAGE ON-DEMAND TALENT
Interim Leadership
Senior operators embedded full-time to lead a function, a transformation, or a transition. Typically three to twelve months.
Fractional Expertise
Experienced C-suite and specialist leaders working alongside your team one or two days a week. Strategic input without the full-time cost.
Project & Consulting Engagements
Defined-scope assignments delivered against clear milestones — feasibility studies, audits, platform implementations, market entries.
Why we would be a great on-demand partner
The on-demand market is full of generalists. We bring sports specialists who’ve done the job before — and proven leaders from outside sport when fresh thinking is what the brief demands.
01
Fanatical
Fanatical about delivering a brilliant service for clients and candidates. Fanatical about creating opportunities for future legends. We do this because we genuinely love the industry and everything it brings!
02
Diverse
Our collective reflects the diversity of the industry and fans you serve — drawing on senior operators from across sport and proven leaders from FMCG, media, retail, technology and other adjacent sectors. Cognitive diversity isn’t a section header. It’s how the collective is built.
03
Trusted
On-demand work is high-stakes by nature — short timelines, sensitive briefs, critical moments. Sports organisations and investors trust us to deploy operators who’ll get up to speed in days, deliver with discretion, and protect value while they’re in the seat.
04
Precise
Every member of our collective has been vetted against the same standard we apply to permanent search — because the bar shouldn’t drop because the engagement is shorter. We match the right operator to the right brief, not the first available name on the list.
05
Innovative
We’ve built a fundamentally different model for senior expertise in sport — a curated collective rather than a database, vetted operators rather than CVs on file, days-not-months matching rather than weeks of search. On-demand done properly.
06
Relentless
The Executives in Sport team are passionate, agile experts who live and breathe the sports industry. They work hard and smart to deliver results — no shortcuts, no compromises, just dedication and passion all the way.
